Launch Party is an event program available to all stores in the WPN. Taking place release weekend, Launch Party events are run as Booster Draft or Sealed using Draft Boosters from the associated set. There is no limit to the number of these events you can run during the event window.
For Launch Party events of releases with no Prerelease, participating stores will receive a metrics-based quantity of participation promos that are to be provided to participants first come, first served while supplies last.
Additional promotional materials are not provided for Standard set Launch Party events but you are welcome to support these events with Promo Packs.